Last week, Mayor Sam Liccardo of San Jose, California and representatives from the Bay Area Super Bowl Host Committee and Team San Jose officially welcomed Airbnb hosts as their partners in bringing the economic benefits of tourism to the region. Hosts from around the south bay attended an open house event organized in partnership with Team San Jose to learn more about what’s going on with the Super Bowl and what role Airbnb hosts can play as unofficial ambassadors for the region.
Mayor Liccardo welcomed hosts and their important role in opening their homes to Super Bowl attendees. “We know that many hosts are at the front lines of the greeting committee for our city. I want to say thank you for being the ambassadors to San Jose,” stated Mayor Liccardo. He also recognized the economic impact Airbnb guests can have on the city’s diverse businesses, by stating “We really appreciate you helping put San Jose’s best foot forward, introducing our guests to the city’s diverse restaurants and businesses.”
Laura Chmielewski, VP of Marketing and Communications from Team San Jose, the city’s convention and visitors bureau, said “Airbnb hosts are an important part of our local hospitality industry. We greatly appreciate their efforts and look forward to continuing the conversation begun tonight.”
A variety of restaurants, venues and other tourism services providers – from Opera San Jose to SJ Made and Mount Hermon Adventures – were on hand to connect with hosts about how to provide great local experiences to Airbnb guests.
Airbnb has a long history of helping host big events – from conferences to the Olympics to Super Bowls in years past. This year is no different as the Airbnb community of the bay area opens their homes to attendees from across the country:
- Demand is extremely high. Searches on Airbnb for Super Bowl accommodations in the Bay Area have spiked 2.25x above normal. And demand thus far is roughly three times higher than for Super Bowl 2015.
- Among the playoff teams, the biggest spikes in Super Bowl bookings so far have come people traveling from Phoenix, Denver, and Charlotte. It looks like Cardinals, Broncos, and Panthers fans have all been feeling optimistic about their team’s chances of reaching the title game.
- There are still over 6,000 listings available in the Super Bowl, including over 1,000 in San Jose, and roughly 80 listings that are walking distance from Levi’s Stadium.
- Thus far, bookings in San Jose and Santa Clara have been for roughly $220 per night. The median price for listings still available in San Jose is $360 per night. Listings in Santa Clara are more expensive, but a quarter of the listings still available are less than $360 per night.
This event is the first of what we hope will be a long and fruitful collaboration with the City of San Jose.