Airbnb’s economic impact on small business in San Francisco

Since 2008, families in San Francisco have been opening their homes to guests from all over the world. More than 1.5 million guests have traveled to San Francisco and spent the night in Airbnb listings across the city, including in neighborhoods not traditionally served by hotels.

By bringing visitors to neighborhoods that have not traditionally benefitted from the city’s tourism industry, home sharing is creating economic opportunity for families and supporting small businesses in every corner of San Francisco.

In conjunction with the San Francisco Council of District Merchant Associations (SFCDMA), we released new information about home sharing in San Francisco and the role that Airbnb hosts and guests play in supporting the City’s economy and small businesses.

Key Findings:

  • Airbnb hosts welcomed 457,500 guests in the past year and earned $149 million in supplemental income to help make ends meet.
  • In the last twelve months, the Airbnb community in San Francisco generated more than $512 million in economic activity for the City, including an estimated $363 million spent at local businesses.
  • Airbnb guests and hosts remitted $19 million in taxes to the City of San Francisco in 2016 and $10.9 million to date this year.
  • 90 percent of Airbnb listings in San Francisco are located in areas not traditionally served by hotels.
  • 96 percent of hosts recommended local businesses to their guests.
  • The average Airbnb guest in San Francisco spends $189 per day and 38 percent of the money stays in the neighborhood where they stay.
  • Airbnb hosts have included in their listings recommendations for over 3,548 different businesses, combining to make 65,276 recommendations of local San Francisco establishments.

“Unlike Downtown, San Francisco’s outer neighborhoods do not have hotels, thus the majority of visitors tend to stay and patronize the Downtown businesses,” says Henry Karnilowicz, President of San Francisco Council of District Merchants Associations. “With Airbnb, visitors to San Francisco stay in all neighborhoods and can shop and dine at businesses in those areas. Airbnb has been a boon for those small businesses, particularly as they face competition from online shopping.”

Airbnb is driving economic activity and bringing new visitors to every district in San Francisco. Select a District to learn more:

District 1

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District 2

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District 3

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District 4

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District 5

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District 6

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District 7

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District 8

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District 9

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District 10

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District 11

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